Visual communication : images with messages / Paul Martin Lester.
Material type:
TextSeries: Publication details: Boston, MA. : Thomson Wadsworth 2006Edition: 5th. edDescription: xiii, 434 p., [4] p. of plates : ill. (some col.), maps (some col.) ; 28 cmISBN: 9781424069248Subject(s): Visual communication | Wadsworth series in mass communication and journalismDDC classification: 302.23 Online resources: Publisher description | Table of contents only | Contributor biographical information | Item type | Current library | Call number | Status | Date due | Barcode |
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| 302.23 KOL 2024 KOLEKSI INFOGRAFIK BUKU | 302.23 LES 2006 Visual communication : images with messages / | 302.23 LES 2006 Visual communication : images with messages / | 302.23 LES 2006 Visual communication : images with messages / | 302.23 LES 2006 Visual communication : images with messages / | 302.23 LES 2006 Visual communication : images with messages / | 302.2301 MCK 1995 Measuring your media profile / |
Includes bibliographical references and index.
Visual communication --- Section I. 2. Visual clues -- 3. Visual theories -- 4. Visual persuasion -- 5. Visual stereotypes -- 6. Visual analysis --- Section 2. 7. Typography -- 8. Graphic design -- 9. Information graphics -- 10. Cartoons -- 11. Photography -- 12. Motion pictures -- 13. Television -- 14. Computers -- 15. The web -- 16. The more you know, the more you see.
Visual communication is just as important as verbal communication, if not more important. VISUAL COMMUNICATION: IMAGES WITH MESSAGES shows you how visual perception is used in all forms of communication, whether it's graphic design, photography, television, video, or interactive media. And because it's packed with study and review tools, this communications textbook not only clearly explains the theories you need to know, it helps you prepare for tests and will help you succeed in the class.
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