Schmarzo, Bill.
Big Data: Understanding How Data Powers Big Business/ Understanding how data powers big business Bill Schmarzo - Indianapolis, IN: John Wiley & Sons, 2013 ©2013 - xxiii, 216 pages: illustrations; 24 cm
Includes index.
The big data business opportunity -- Big data history lesson -- Business impact of big data -- Organizational impact of big data -- Understanding decision theory -- Creating the big data strategy -- Understanding your value creation process -- Big data user experience ramifications -- Identifying big data use cases -- Solution engineering -- Big data architectural ramifications -- Launching your big data journey -- Call to action.
9781118739570
Business intelligence--Data processing.
Big data
Business planning--Statistical methods
Data mining
658.4038 SCH 2013
Big Data: Understanding How Data Powers Big Business/ Understanding how data powers big business Bill Schmarzo - Indianapolis, IN: John Wiley & Sons, 2013 ©2013 - xxiii, 216 pages: illustrations; 24 cm
Includes index.
The big data business opportunity -- Big data history lesson -- Business impact of big data -- Organizational impact of big data -- Understanding decision theory -- Creating the big data strategy -- Understanding your value creation process -- Big data user experience ramifications -- Identifying big data use cases -- Solution engineering -- Big data architectural ramifications -- Launching your big data journey -- Call to action.
9781118739570
Business intelligence--Data processing.
Big data
Business planning--Statistical methods
Data mining
658.4038 SCH 2013
