Pusat Sumber, Institut Aminuddin Baki catalog › Details for: Blue ocean strategy : how to create uncontested market space and make the competition irrelevant /

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Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renée Mauborgne.

By: Kim, W. ChanContributor(s): Mauborgne, RenéeMaterial type: Text

TextEdition: Expanded editionDescription: xxviii, 287 pages : illustrations ; 25 cmISBN: 9781625274496Subject(s): New products | Market segmentationDDC classification: 658.8/02

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Item type	Current library	Call number	Status	Date due	Barcode
KOLEKSI PERIBADI	Pusat Sumber Pendidikan IABI	KPMS 225 2015 (Browse shelf (Opens below))	Not for loan		MS000225KP

Includes bibliographical references and index.

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