Building social business : the new kind of capitalism that serves humanity's most pressing needs / Muhammad Yunus with Karl Weber.

By: Yunus, Muhammad, 1940-Contributor(s): Weber, Karl, 1953-Material type: TextTextPublication details: New York: Public Affairs 2010Description: xxv, 226 p.; 25 cmISBN: 9781586488246Subject(s): Social responsibility of business | Social entrepreneurship | Capitalism -- Moral and ethical aspectsDDC classification: 658.407 Summary: Muhammad Yunus, the practical visionary who pioneered microcredit and won the 2006 Nobel Peace Prize, has developed a new dimension for capitalism which he calls "social business." By harnessing the energy of profit-making to the objective of fulfilling human needs, social business creates self-supporting, viable commercial enterprises that generate economic growth even as they produce goods and services that make the world a better place. Here, Yunus shows how social business has gone from being a theory to an inspiring practice, adopted by leading corporations, entrepreneurs, and social activists across Asia, South America, Europe and the US. He demonstrates how social business transforms lives; offers practical guidance for those who want to create social businesses of their own; explains how public and corporate policies must adapt to make room for the social business model; and shows why social business holds the potential to redeem the failed promise of free-market enterprise.--From publisher description.
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Item type Current library Call number Status Date due Barcode
BUKU BUKU Pusat Sumber Pendidikan IABCGH
658.407 YUN 2010 (Browse shelf (Opens below)) Available 203797
BUKU BUKU Pusat Sumber Pendidikan IABCGH
658.407 YUN 2010 (Browse shelf (Opens below)) Available 203798
BUKU BUKU Pusat Sumber Pendidikan IABCGH
658.407 YUN 2010 (Browse shelf (Opens below)) Available 203799
BUKU BUKU Pusat Sumber Pendidikan IABCGH
658.407 YUN 2010 (Browse shelf (Opens below)) Available 203800
BUKU BUKU Pusat Sumber Pendidikan IABCGH
658.407 YUN 2010 (Browse shelf (Opens below)) Available 203801

Includes index.

Muhammad Yunus, the practical visionary who pioneered microcredit and won the 2006 Nobel Peace Prize, has developed a new dimension for capitalism which he calls "social business." By harnessing the energy of profit-making to the objective of fulfilling human needs, social business creates self-supporting, viable commercial enterprises that generate economic growth even as they produce goods and services that make the world a better place. Here, Yunus shows how social business has gone from being a theory to an inspiring practice, adopted by leading corporations, entrepreneurs, and social activists across Asia, South America, Europe and the US. He demonstrates how social business transforms lives; offers practical guidance for those who want to create social businesses of their own; explains how public and corporate policies must adapt to make room for the social business model; and shows why social business holds the potential to redeem the failed promise of free-market enterprise.--From publisher description.

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