Why not? : how to use everyday ingenuity to solve problems big and small / Barry Nalebuff and Ian Ayres.

By: Nalebuff, Barry, 1958- [author.]Contributor(s): Ayres, IanMaterial type: TextTextPublication details: Boston : Harvard Business School Press, 2003Description: xv, 238pages : illustrations ; 24cmISBN: 9781422104347Subject(s): Problem solvingDDC classification: 153.43 NAL 2006
Contents:
The way things never were -- Good ideas and how to generate them -- Problems in search of solutions -- What would croesus do? taking the perspective of an unconstrained consumer -- Why dont you feel my pain? internalizing the external effects of decision making -- Solutions in search of problems -- Where else would it work? looking for idea arbitrage opportunities -- Would flipping it work? trying things the other way around -- Problem solving with a purpose -- Principled problem solving: a guide to thinking inside the box -- The case for honest tea -- Reinventing regulation -- Implementing why-not.
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BUKU BUKU Pusat Sumber Pendidikan IABI
Available 0000021528

Includes bibliographical references.

The way things never were -- Good ideas and how to generate them -- Problems in search of solutions -- What would croesus do? taking the perspective of an unconstrained consumer -- Why dont you feel my pain? internalizing the external effects of decision making -- Solutions in search of problems -- Where else would it work? looking for idea arbitrage opportunities -- Would flipping it work? trying things the other way around -- Problem solving with a purpose -- Principled problem solving: a guide to thinking inside the box -- The case for honest tea -- Reinventing regulation -- Implementing why-not.

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