Strategi jenama global: (Record no. 2964)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00854nam a2200241Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | IAB |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210806093013.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210303s9999||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789830686561 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | DLC |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.827 VAN 2011 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Van Gelder, Sicco, |
| Dates associated with a name | 1964- |
| Relator term | author. |
| 245 #0 - TITLE STATEMENT | |
| Title | Strategi jenama global: |
| Remainder of title | membongkar potensi penjenamaan merentasi negara, budaya dan pasaran/ |
| Statement of responsibility, etc. | Sicco Van Gelder; penterjemah Haniza Lockman. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Institut Terjemahan Negara Malaysia, |
| Date of publication, distribution, etc. | 2011 |
| Place of publication, distribution, etc. | Kuala Lumpur |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxx, 314ms. : |
| Other physical details | il.; |
| Dimensions | 23cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Mengandungi rujukan bibliografi dan indeks |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Brand name products |
| General subdivision | Planning |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Branding (Marketing) |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Brand name products |
| General subdivision | Management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Export marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Haniza Lockman, |
| Relator term | translator. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | BUKU |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Cost, normal purchase price | Total Checkouts |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Pusat Sumber Pendidikan IABCSWK | Pusat Sumber Pendidikan IABCSWK | 14/07/2022 | 658.827/VAN 2011 | SWK0000002499 | 14/07/2022 | 14/07/2022 | BUKU | 40.00 | ||||||
| Pusat Sumber Pendidikan IABCSWK | Pusat Sumber Pendidikan IABCSWK | 14/07/2022 | 658.827/VAN 2011 | SWK0000002500 | 14/07/2022 | 14/07/2022 | BUKU | 40.00 | ||||||
| Pusat Sumber Pendidikan IABCSWK | Pusat Sumber Pendidikan IABCSWK | 14/07/2022 | 658.827/VAN 2011 | SWK0000002501 | 14/07/2022 | 14/07/2022 | BUKU | 40.00 | ||||||
| Pusat Sumber Pendidikan IABCSWK | Pusat Sumber Pendidikan IABCSWK | 14/07/2022 | 658.827/VAN 2011 | SWK0000002502 | 14/07/2022 | 14/07/2022 | BUKU | 40.00 | ||||||
| Pusat Sumber Pendidikan IABCSWK | Pusat Sumber Pendidikan IABCSWK | 14/07/2022 | 658.827/VAN 2011 | SWK0000002503 | 14/07/2022 | 14/07/2022 | BUKU | 40.00 | ||||||
| Pusat Sumber Pendidikan IABI | Pusat Sumber Pendidikan IABI | 03/03/2021 | 658.827 VAN 2011 | 0000002952 | 03/03/2021 | 03/03/2021 | BUKU | |||||||
| Pusat Sumber Pendidikan IABI | Pusat Sumber Pendidikan IABI | 03/03/2021 | 658.827 VAN 2011 | 0000002953 | 03/03/2021 | 03/03/2021 | BUKU | |||||||
| Pusat Sumber Pendidikan IABI | Pusat Sumber Pendidikan IABI | 03/03/2021 | 658.827 VAN 2011 | 0000002954 | 03/03/2021 | 03/03/2021 | BUKU | |||||||
| Pusat Sumber Pendidikan IABI | Pusat Sumber Pendidikan IABI | 03/03/2021 | 658.827 VAN 2011 | 0000002955 | 03/03/2021 | 03/03/2021 | BUKU | |||||||
| Pusat Sumber Pendidikan IABI | Pusat Sumber Pendidikan IABI | 03/03/2021 | 658.827 VAN 2011 | 0000002956 | 03/03/2021 | 03/03/2021 | BUKU |
