Moran, Robert T. 1938-

International business case studies for the multicultural market-place / Robert T. Moran, David O. Braaten, John E. Walsh. - Houston : Gulf, 1996. - xiv, 416 p. : ill. ; 23 cm.

088415193X


International business enterprises--Management--Case studies.
Industrial management--Social aspects--Case studies.
Intercultural communication--Case studies.

658.049

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