Schrage, Michael.

The innovator's hypothesis : how cheap experiments are worth more than good ideas / Michael Schrage. - Cambridge, Massachusetts : The MIT Press, 2014. - xvi, 237 pages ; 23 cm

Includes bibliographical references (pages 221-228) and index.

9780262028363


Technological innovations.
Creative ability in business.

658.4063 SCH 2014

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