| 000 | 00923nam a22002657a 4500 | ||
|---|---|---|---|
| 003 | IAB | ||
| 005 | 20251223153932.0 | ||
| 008 | 251223b ||||| |||| 00| 0 eng d | ||
| 020 |
_a9780385479509 _cRM 203 |
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| 020 | _a0385479506 | ||
| 040 |
_aIAB _bENG _cIAB _dIAB _eRDA |
||
| 050 |
_aHD30.28 _bB73 1997 |
||
| 082 | _a658.4 BRA 1997 | ||
| 100 |
_aBrandenburger, Adam M., _eauthor. |
||
| 245 |
_aCo-opetition / _cAdam M. Brandenburger, Barry J. Nalebuff. |
||
| 260 |
_aNew York : _bCrown Business, _c1997. |
||
| 300 |
_axiii, 304 pages ; _c24 cm |
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| 504 | _aIncludes bibliographical references and index. | ||
| 520 | _aIntroduces the concept of co-opetition, a strategy combining competition and cooperation using principles of game theory. | ||
| 650 | _aStrategic planning. | ||
| 650 | _aCompetition (Economics) | ||
| 650 | _aGame theory. | ||
| 700 |
_aNalebuff, Barry J., _eauthor |
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| 942 |
_2ddc _cBOOK _k658 _m.4 |
||
| 999 |
_c86250 _d86250 |
||