TY  - BOOK
AU  - Monarth, Harrison
TI  - 360 degrees of influence: get everyone to follow your lead on the way to the top/ 
SN  - 9780071773553
U1  - 158.4 HAR 2012 
PY  - 2012///
CY  - New York: 
PB  - McGraw-Hill
KW  - Leadership
KW  - Influence (Psychology)
KW  - Persuasion (Psychology)
N1  - Swayed, nudged and driven : influence is constant -- 360 degree influence starts with you -- Breaking through resistance : the major barriers to influencing others -- Know what really motivates people and what people really care about -- How our decisions define our ability to influence -- Setting the stage : strategically influencing peoples decisions -- Mastering organizational politics -- Influencing up : bring your bosses around to your way of thinking -- How to influence the opposite gender for mutual success -- Influencing the publics impressions of your organization -- Use your words to influence and change minds -- Managing the influencing power of your personal brand
ER  -