Rosenzweig, Philip M.,    1955- <br/><br/>
The halo effect-- and the eight other business delusions that deceive managers /  
Phil Rosenzweig. 
 - New York :  Free Press,  2007. 
 - xviii, 232 p. ;  23 cm. 
<br/><br/>Includes bibliographical references (p. 209-218) and index. 
<br/><br/><label>ISBN: </label>9781476784038 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial management --Philosophy.<br/>Business enterprises --Public opinion.<br/>Fallacies (Logic)<br/>Success in business
<br/><br/><label>Dewey Class. No.: </label>658