TY  - BOOK
AU  - Deutsch,Donny
AU  - Whitney, Catherine.
TI  - The big idea: how to make your entrepreneurial dreams come true, from the AHA moment to your first million / 
SN  - 9781401323219
U1  - 658.11412 
PY  - 2009///
CY  - New York
PB  - Hyperion
KW  - Creative ability in business
KW  - Entrepreneurship
KW  - Small business
KW  - Management
KW  - New business enterprises
N1  - Includes bibliographical references; Part 1. What’s the big idea? Calling all dreamers ; No experience necessary ; Why make someone else rich? ; Make love, not work -- Part 2. There are no geniuses. There’s gotta be a better way ; Why didn’t I think of that? ; Break out of the box ; Change the world with a simple idea -- Part 3. No is not an option. Why NOT me? ; The gut check moment ; They told me I’d never make it ; Saved by a big idea ; Who said it was too late? -- Part 4. Getting to your first million. From zero to millions ; Fueled by Mom power ; All in the family ; People to people -- Part 5. Breaking down the roadblocks. Dollars and sense ; Perfect pitch ; Make trade show magic ; The hungry millionaire -- Conclusion. This IS the big idea
ER  -