Ariely, Dan, <br/><br/>
THE UPSIDE OF IRRATIONALITY :  The Unexpected Benefits of Defying Logic at Work and at Home / 
DAN ARIELY. 
 - New York :  Harper  2010 
 - xi, 334 pages ;  18 cm 
<br/><br/>Includes bibliographical references (pages : 305-318) and index 
<br/><br/><label>ISBN: </label>9780062004871 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Practical reason<br/>Logic
<br/><br/><label>Dewey Class. No.: </label>153.4