Lovelock, Christopher <br/><br/>
Product Plus : How Product + Service = Competitive 

 -  Mcgraw-Hill  1994 
 - XIV, 382 P. : ILL. 23 CM. 
<br/><br/> KOPERASI KEDAI BUKU UNIVERSITI MALAYA 
<br/><br/><label>ISBN: </label>71134514 
<br/><br/><label>Dewey Class. No.: </label>658.812 LOV 1994