TY - BOOK AU - Moran,Robert T. AU - Braaten,David O. AU - Walsh,John Edward TI - International business case studies for the multicultural market-place SN - 088415193X U1 - 658.049 PY - 1996/// CY - Houston PB - Gulf KW - International business enterprises KW - Management KW - Case studies KW - Industrial management KW - Social aspects KW - Intercultural communication ER -