The secret language of leadership : how leaders inspire action through narrative /
Stephen Denning.
- 1st ed.
- San Francisco : Jossey-Bass, 2007.
- xxiii, 279 pages : illustrations ; 24 cm.
Includes bibliographical references (p. 245-263) and index.
What is transformational leadership? -- Introduction: Ten mistakes transformational leaders make -- The secret language of leadership -- The language of leadership: key enablers -- Articulating a clear, inspiring goal -- The leader's own story: committing to the goal -- Mastering the audience's story -- Cultivating narrative intelligence -- Telling truthful stories -- Leadership presence: the body language of leadership -- The language of leadership: key steps -- Getting people's attention -- Stimulating desire -- Reinforcing with reason -- Continuing the conversation -- Epilogue.
9780787987893
Leadership. Communication in organizations. Storytelling.