Cucchiara, Maia Bloomfield. <br/><br/>
Marketing schools, marketing cities :  who wins and who loses when schools become urban amenities /  
Maia Bloomfield Cucchiara. 
 - Chicago :   The University of Chicago Press,  2013 
 - 281 pages :   illustrations ;   24 cm. 
<br/><br/>Includes bibliographical references (p. [259]-275) and index. 
<br/><br/>A strategic opportunity -- From "Philadelphia" to the "Next Great City": revitalization in a postindustrial city -- Institutions of last resort: crisis, markets, and stratification in Philadelphia's schools -- Revitalizing schools: the Center City Schools Initiative -- "This is not an inner-city school!": marketing Grant Elementary -- "This school can be way better!": transforming Grant Elementary -- The "Segregated Schools Initiative?": lasting consequences of a short-lived project -- Citizens, customers, and city schools. 
<br/><br/><label>ISBN: </label>9780226016825 
<br/><br/><label>Subjects--Corporate Names: </label><br/>Grant Elementary School (Philadelphia, Pa.)
<br/><br/><label>Subjects--Topical Terms: </label><br/>Education, Urban --Philadelphia.--Pennsylvania <br/>Urban renewal --Philadelphia.--Pennsylvania <br/>Educational equalization --Philadelphia.--Pennsylvania <br/>Public schools --Philadelphia.--Pennsylvania <br/>School integration --Philadelphia.--Pennsylvania 
<br/><br/><label>Dewey Class. No.: </label>307.917320974811 CUC 2013