TY - BOOK AU - PETER BAINES TI - Doing Good By Doing Good: Why Creating Shared Value is the Key to Powering Business Growth and Innovation: why creating shared value is the key to powering business growth and innovation/ SN - 9780730314844 U1 - 658.408 PET 2015 PY - 2015/// CY - Milton,: PB - John Wiley, KW - Social responsibility of business ER -